It’s Bristol Baby: Dolly Parton sponsors car for Alsco 300 race

Tennessee

BRISTOL, Tenn. (WJHL)- While the “Queen of Country Music” may not be at Bristol Motor Speedway this weekend, a car featuring her face and theme park will be.

Officials at Dollywood announced that both Dolly Parton and Dollywood will be sponsoring Richard Childress Racing’s NASCAR Xfinity series team during Saturday’s Alsco 300 at BMS.

The car features a photo of Parton, the name of her record company, a Dollywood logo and many of her other attractions like Dollywood’s Splash Country, and Pirates Voyage Dinner & show, which is opening soon.

This will be the first time Parton and her businesses have been featured as a primary sponsor on a race car.

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